Kolari Vision × Boostpad
Three landing pages, running against the same audience with the same budget and the same ad creative. The only thing that differs is the page. Open each one below.
The current Kolari Shades page rebuilt exactly as designed, with the defects fixed and nothing else changed. This is the control.
/shades-test/baseline → PAGE 2Demonstration-led. Built around a drag-to-compare optical resolution chart shot through a luxury lens versus a Kolari Ultra lens.
/shades-test/proof → PAGE 3Authority-led. Built around the spectral transmittance data, rebuilt as a live interactive chart rather than a flat image.
/shades-test/lab →Review stage. All three pages carry items marked [PLACEHOLDER] where we are waiting on information from Kolari: returns and warranty terms, customer reviews, press permissions and the spectral curve figures. They are visibly marked so nothing unverified reaches a customer.